Nordstrom Anniversary Sale Guide: 2021

July 19, 2021

I’m Tara.
 I'm an influencer strategy expert, the host of Project Influence the Podcast, and the founder of Creator Cube™, a co-creating space for content creators. 
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Gimme that

It’s here! The biggest and most anticipated sale of the YEAR! The Nordstrom Aniversary Sale!

OK. First things first. What is it? And why do you want to jump on it quickly?

The Nordstrom Anniversary sale is a sale that happens once a year, in mid-summer, where Nordstrom marks down 1000’s of items to get us all prepped and ready for… yep, you guessed it…Fall! Think of it as an end-of-summer shopping spree where you can get a head start on your Fall wardrobe at seriously discounted prices! I know right!!

Each summer, Nordstrom releases a killer sale preview with so many amazing items including women’s Fall fashion, activewear, kids back to school, Men’s, jewelry, shoes, accessories, beauty and so much more! The sale is structured by giving card members early access and then releasing access to the public at later dates!


Icon Early Access: July 12th

Ambassador Early Access: July 14th

Influencer Early Access: July 16th

Open to Everyone: July 28th

Prices Increase: August 8th

So here’s the deal! If you’ve been eyeing a leather moto jacket or a great pair of Fall boots but haven’t wanted to spring for the price tag that can come with a name brand or designer items..well’s the perfect time to snag them! The prices are seriously so good and this sale is the only time I see some of my favorite brands discounted this deeply!

Here are a few tips to keep this sale fun and not so overwhelming!

  1. Browse the preview first and make a list of the things you want to snag! A list and a plan are key so you don’t get overwhelmed with all the items!
  2. If you don’t already have the Nordstrom Card – Maybe consider grabbing it for early access! I’m telling you if you LOVE it, other people will too and it will sell out! Also. The Cardmember perks are pretty amazing! If you shop at Nordstrom regularly it’s a must-have!
  3. The best way to shop the sale, in my opinion, is online! Who doesn’t like shopping at home in their jammies! #Amiright?? Once the sale is live you can shop online here. Also. ProTip: Checkout more than once if you’re buying a lot of items! Just letting things sit in your cart while you browse will result in sold out items! Not fun!
  4. This is probably the most important thing! Remeber that you don’t HAVE to buy anything. This sale can get a little crazy and have people buying things just because someone else did or because everyone else is. Beleive me, I’ve gotten caught up in the FOMO and spent money on things I didn’t really want or need…. All this to say that although I’m sharing a ton of items – not buying anything is A OK! 🙂

And that’s it! I hope you enjoy this sale as much as I do and I hope you find my picks helpful! Check out my try-on reel below!

Enjoy Babes! 


Shop my favorites from the Nordstrom Sale

Shop my favorite coats from the Nordstrom Sale

Shop my favorite accessories from the Nordstrom Sale

Shop my favorite boots and booties from the Nordstrom Sale

Shop my favorite active wear from the Nordstrom Sale

Shop my favorite lounge wear from the Nordstrom Sale

Shop my 2021 Nordstrom faves!

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